Mood board for Schwinn Hipster Campaign

For this week’s Photoshop class assignment, I chose to do a mood board for a Schwinn campaign I’d like to see.   Schwinn is a storied bicycling company that has lately been divided into two levels; the discount-walmart styles and the high end styles. And by doing so, it seems that they’ve become less of a respected brand (read more)

Integrated Marketing Campaign-Lowe’s Hello Fall

This week in Photoshop we were discussing Integrated Marketing Campaigns (IMC), and for our assignment we were to make an image in keeping with the IMC style. My brand choice was one that I use regularly and would love to use more, Lowe’s! (Note: this is for class and I am not affiliated with Lowe’s). (read more)

The 3 Monkeys Cafe

The Project this week was to make an image for a Local Coffee house’s website.  I decided to create a coffee house I’d love to run, and one that would be a bit more than just college students studying (though that of course would be welcome). The first thing I did was come up with (read more)